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Job Description: Marketing Communications Manager

Position: Marketing Communications Manager Location: BPT Colony, Mumbai Employment Type: Full-time

Company Overview: Amazon is a global e-commerce and technology company that is revolutionizing the way people shop and engage with digital content. We are currently seeking a highly skilled and strategic individual to join our team as a Marketing Communications Manager. This role offers an exciting opportunity to lead and execute marketing communication strategies that drive brand awareness and customer engagement.

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Responsibilities:

1. Marketing Strategy: Develop and implement integrated marketing communication strategies to support business objectives. Collaborate with cross-functional teams to create compelling marketing campaigns that effectively communicate Amazon's value propositions to target audiences.
2. Brand Management: Ensure consistent messaging and brand positioning across all marketing channels and touchpoints. Develop brand guidelines and oversee the execution of brand campaigns to enhance brand equity and drive customer loyalty.
3. Content Creation: Create and manage engaging marketing content, including product descriptions, blog articles, social media posts, email campaigns, and website copy. Collaborate with creative teams and agencies to develop high-quality and impactful marketing materials.

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Skills and Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field. MBA in Marketing will be an advantage.
• Proven experience in marketing communications, brand management, or related roles.
• Strong strategic thinking and the ability to develop and execute marketing plans aligned with business goals.
• Excellent written and verbal communication skills, with the ability to create compelling content for different channels and target audiences.
• Knowledge of digital marketing channels and tools, including SEO, PPC, social media, and email marketing.
• Familiarity with marketing analytics platforms to track and measure campaign effectiveness.
• Creative mindset with the ability to think innovatively and bring new ideas to the table.
• Strong project management skills, with the ability to prioritize tasks and meet deadlines.
• Experience in public relations and media relations is a plus.
• Ability to work effectively in a fast-paced and dynamic environment, managing multiple projects simultaneously.