Maruti Suzuki Jobs

Job Description: eCommerce Marketing Specialist

Position: eCommerce Marketing Specialist Location: Bagalur, Bangalore Employment Type: Full-time

Company Overview: Maruti Suzuki is a leading automotive manufacturer in India, known for its high-quality vehicles and innovative technology. We are currently seeking a skilled and dedicated individual to join our team as an eCommerce Marketing Specialist at our Bagalur office in Bangalore. As an eCommerce Marketing Specialist, you will play a key role in driving our online sales and promoting our brand through various digital marketing channels.

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Responsibilities:

1. Digital Marketing Strategy: Develop and execute the digital marketing strategy for our eCommerce platform. Collaborate with cross-functional teams to align marketing efforts with business objectives. Identify target audience segments and create targeted marketing campaigns to drive traffic and sales.
2. Content Creation: Create engaging and compelling content for product listings, website pages, and promotional materials. Optimize content for search engines and user experience. Collaborate with design and creative teams to develop visually appealing and informative content.
3. Paid Advertising: Plan and manage online advertising campaigns across various platforms, such as search engines, social media, and display networks. Conduct keyword research, create ad copy, and monitor campaign performance. Optimize campaigns to maximize reach, engagement, and conversion rates.

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Skills and Qualifications:

• Bachelor's degree in marketing, business administration, or a related field.
• Proven experience in eCommerce marketing, digital marketing, or a similar role.
• In-depth knowledge of digital marketing channels, including SEO, SEM, social media, email marketing, and paid advertising.
• Familiarity with eCommerce platforms, content management systems, and web analytics tools.
• Strong analytical skills and ability to interpret data to drive marketing decisions.
• Excellent communication and writing skills, with the ability to create compelling and persuasive content.
• Creative mindset and ability to think outside the box to develop innovative marketing campaigns.
• Detail-oriented with strong organizational and project management skills.
• Proficiency in using marketing tools and software, such as Google Analytics, Google Ads, and social media management platforms.
• Passion for the automotive industry and staying updated on market trends.
• Ability to work collaboratively in a team environment and effectively manage multiple priorities.