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Job Description: Social Media Assistant

Position: Social Media Assistant Location: Chinchbunder, Mumbai Company: Amazon

Job Summary: We are currently seeking a creative and enthusiastic Social Media Assistant to join our team at Amazon. As a Social Media Assistant, you will play a key role in managing and executing social media strategies to enhance brand presence and engage with our audience. Your primary focus will be on creating and curating compelling content, managing social media platforms, and analyzing performance metrics. The ideal candidate for this position should possess excellent communication skills, a strong understanding of social media platforms, and a passion for digital marketing.

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Responsibilities:

Content Creation and Curation: Develop engaging and shareable content for various social media platforms, including text, images, and videos. Research industry trends, competitor activities, and user-generated content to curate relevant and compelling content. Ensure content is aligned with brand guidelines and resonates with the target audience.
Social Media Management: Manage and maintain social media accounts, including scheduling posts, monitoring comments and messages, and responding to customer inquiries in a timely manner. Implement social media campaigns and promotions to drive engagement and increase brand awareness. Monitor social media trends and platform updates to optimize social media strategies.
Performance Analysis: Track and analyze key performance metrics for social media campaigns and initiatives. Prepare regular reports to evaluate the effectiveness of social media efforts and identify areas for improvement. Provide insights and recommendations to enhance engagement, reach, and conversion rates.

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Skills and Qualifications:

Bachelor's degree in Marketing, Communication, or a related field is preferred.
Proven experience in social media management or digital marketing.
Excellent written and verbal communication skills.
Proficiency in using social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.
Strong creative thinking and content creation abilities.
Knowledge of social media management tools and analytics platforms.
Familiarity with social media advertising and targeting techniques.
Attention to detail and ability to multitask in a fast-paced environment.
Strong analytical and problem-solving skills.
Passion for staying updated on the latest social media trends and best practices.