Amazon Jobs

Job Title: Marketing Executive - Amazon

Location: Chakala MIDC, Mumbai

Job Description:

As a Marketing Executive at Amazon, you will play a crucial role in developing and implementing marketing strategies to drive brand awareness, customer acquisition, and revenue growth. Your primary responsibility will be to plan and execute marketing campaigns across various channels, analyze performance metrics, and collaborate with cross-functional teams to achieve marketing objectives. With your creative thinking, analytical skills, and passion for e-commerce, you will contribute to the success of Amazon's marketing efforts in Mumbai.

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Responsibilities:

1. Marketing Campaigns: Plan, execute, and optimize marketing campaigns to promote Amazon's products and services. Utilize a mix of online and offline channels, including digital advertising, social media, email marketing, influencer collaborations, and events, to reach target audiences and drive customer engagement.
2. Performance Analysis: Monitor and analyze key performance indicators (KPIs) such as campaign reach, engagement, conversion rates, and return on investment (ROI). Use data insights to evaluate campaign effectiveness, identify opportunities for optimization, and make data-driven decisions to enhance marketing performance.
3. Cross-Functional Collaboration: Work closely with internal teams, including product management, creative services, and analytics, to ensure marketing initiatives are aligned with business objectives. Collaborate with external partners, agencies, and vendors to execute campaigns, manage budgets, and drive successful partnerships.

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Skills and Qualifications:

• Marketing Expertise: Strong knowledge of marketing principles, concepts, and best practices. Familiarity with digital marketing techniques, social media platforms, content creation, and advertising strategies. Understanding of e-commerce and online retail is advantageous.
• Analytical Thinking: Ability to analyze data, extract meaningful insights, and make informed decisions to optimize marketing campaigns. Proficiency in using analytics tools, such as Google Analytics or similar platforms, to track and measure marketing performance.
• Communication and Collaboration: Excellent communication and interpersonal skills to effectively collaborate with cross-functional teams and external stakeholders. Strong presentation skills to convey marketing strategies, campaign results, and recommendations to key stakeholders.