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Maruti Suzuki Jobs
Job Title: Digital Marketing Manager - Maruti Suzuki
Location: Anandnagar, Bangalore
Job Description: We are seeking a talented and experienced Digital Marketing Manager to join our team at Maruti Suzuki in Anandnagar, Bangalore. As a Digital Marketing Manager, you will be responsible for developing and implementing effective digital marketing strategies to enhance the brand presence and drive online engagement for Maruti Suzuki. Your role will involve overseeing various digital marketing channels, such as social media, search engine optimization (SEO), email marketing, and paid advertising. This is an exciting opportunity for individuals with a strong passion for digital marketing and a proven track record of delivering successful campaigns.
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Responsibilities:
- Digital Marketing Strategy: Develop and execute comprehensive digital marketing strategies to increase brand visibility, drive website traffic, and generate leads. Identify target audience segments and define appropriate digital marketing channels and tactics to reach them effectively. Continuously monitor industry trends and competitor activities to optimize marketing strategies.
- Content Creation and Management: Create engaging and relevant content for various digital platforms, including websites, social media channels, blogs, and email newsletters. Collaborate with internal teams and external agencies to ensure consistent messaging and branding across all digital touchpoints. Monitor and analyze content performance and make data-driven decisions to improve engagement and conversion rates.
- Performance Tracking and Analysis: Monitor and analyze key performance indicators (KPIs) related to digital marketing campaigns, such as website traffic, click-through rates, conversion rates, and return on investment (ROI). Generate regular reports and provide insights and recommendations to improve campaign performance and achieve business goals. Implement tracking and analytics tools to measure and optimize marketing activities.
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Skills and Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in digital marketing, preferably in the automotive or related industry.
- In-depth knowledge of various digital marketing channels, including social media, SEO, email marketing, and paid advertising.
- Strong understanding of digital marketing trends, tools, and best practices.
- Proficiency in using digital marketing platforms and tools, such as Google Analytics, social media management tools, and email marketing software.
- Excellent analytical skills with the ability to interpret data and generate actionable insights.
- Creative mindset with a keen eye for design and copywriting.
- Strong project management and organizational skills.
- Effective communication and collaboration abilities.